There are a number of SEO techniques impressing marketers these days, but one of the most effective is using a site speed optimization platform to accelerate your SEO efforts.
Although SEO, like all SEO techniques, is a continuous process, site speed optimization is one of the more centralized techniques to boost your online visibility. According to Miron Digital, the key to site speed optimization is to keep your SEO optimization program at the center of your SEO strategy.
Why is SEO important?
SEO is a constantly evolving field, and with so much new information coming our way, it can be easy to forget how effective the old-fashioned techniques we’ve been using for years really were.
New techniques are constantly discovered and implemented, so it’s important to bring a proven track record of success to the table. By tapping into a well-worn SEO problem and solving it head-on, you not only increase your chances of success but also help your site rank higher in search engine results pages (SERPs) than ever before.
Boost your site’s rankings
Engagement and click-through rates are key metrics that drive search engine optimization and are closely tied to your website’s SEO ranking. Engagement rates indicate the number of times someone is likely to find a page when they’re looking for information. Click-through rates indicate when an audience is actually going to your site and is likely to complete the action they’re looking for.
Make changes that increase rankings
Creating better links, choosing your content wisely, and using judicious anchor placement can increase your search engine visibility. Other SEO techniques can increase your visibility by lowering your click-through rates and helping your website connect with other pages on your site.
Step up your site’s automation
With so much new information to absorb and so little time, it can be easy to forget how much work is involved in optimizing a website. But if you keep your SEO program at the center of your SEO strategy, you not only increase your chances of success but also help your website reach its full potential.
SEO is a continuous process, and so is site speed optimization. And the more often you use the two together, the better off your website will be. As your website grows in popularity, more people are likely to visit it, and that leads to more traffic and ultimately more sales. By tapping into a well-worn SEO problem and solving it head-on, you not only increase your chances of success but also help your site rank higher in search engine results pages (SERPs) than ever before.